North Heights
New North Heights websites
Old North Heights websites
North Heights Websites
Objective
- Design a consistent North Heights brand across print and digital media
- Align the church, school and preschool websites to the new brand
My Role
- Develop a cohesive North Heights brand across all media channels
- Redesign the church, school and preschool websites to align with the new brand
- Develop content and migrate to Ekklesia 360 Contact Management System
- Website concept, graphic design, content creation, copy writing and copy editing using SEO strategies
Design Process
- Worked with leadership to understand project objectives and target audiences
- Developed a navigation system that applied to new and existing users and aligned with the mission and vision
- Develop a lead capture strategy for each website
- Church visitors
- School enrollment
- Utilize photos and videos throughout all three websites
- Integrate social media
- Presented the website design to leadership and made recommended modifications before development
Deliverables
- Website design, coordination with developer, content creation and implementation with SEO tactics
- All three website were completed from idea to launch in less than two months
Software: Ekklessia 360 CMS platform and Adobe Photoshop
North Skies Architectural Sales
Home page
Product page
North Skies Architectural Sales Website
Objective
- Design a brand across print and digital media
- Select an affordable and easy-to-use website platform for the client to maintain
- Design a simple, clean and modern nine-page informational website that appeals to the architectural industry and highlights the North Skies products, services, and projects
My Role
- Website concept, graphic design, development, and copy editing using SEO strategies
Design Process
- Worked with the client to understand project objectives and target audience
- Generated a color pallet from the company logo
- Developed home page clickable slider images with end benefit text for each of the five main product categories leading to each product page
- Also above the fold is a brief overview about North Skies with a link to the About Us page
- Below the fold are links to the five product categories and recent blog posts
- The site included social media icons linking to the North Skies social media pages
- Client provided the text, and I edited the text for SEO
- Presented the website design to the client and made recommended modifications
Deliverables
- Website design and implementation with SEO tactics
- Entire ten-page website was completed from idea to done in less than two weeks
Software: Wix Website platform and Adobe Photoshop
Empirehouse
Website home page
Empirehouse Website
Objective
- Design a consistent brand across print and digital media channels
My Role
- Update the website design and copy aligned to the new brand
- Update website with SEO strategies
- Develop a lead capture system
- Propose, launch, manage, and execute an editorial calendar and social media strategy to strengthen brand awareness and drive traffic to the website
- Produced 75 blog posts with branded infographics that were shared on social media with links back to the company website
Results
- Grew website leads 210% in qualified service, design-assist, and bid requests
- Grew website page views 123% in the Company’s target geographic area
- Grew website unique visitors 102%
- Website visitors remained on the site 75% longer
- Grew LinkedIn Company page “followers” 247%
Software: Adobe Photoshop; WordPress.
Dasco
New website home page
Old website home page
Dasco Website
Objective
- Design a consistent brand across print and digital media channels
- Design a 20,000 product e-commerce website to aligned with the brand and to showcase identification solutions by industry and product category to make it easier to find what you’re looking for and purchase online
- Highlight how Dasco offers great prices, fast delivery, expert service, and custom labels
My Role
- Website concept, graphic design, development, and copywriting using SEO strategies
Design Process
- Worked with leadership to understand project objectives and target audience
- Produced and presented seven design concepts
- After review, presented the modified website design to leadership
- Designed the home page to fit within the screen without scrolling
- Integrated social media: Facebook, Google+, Twitter, YouTube, and a WordPress blog and produce content with links back to the Company’s website
Deliverables
- Website design and content creation of 20,000 products
Software: Adobe Dreamweaver and Photoshop, and e-commerce platform.
Dasco Medical
Website home page
Dasco Medical Website
Objective
- Create an informational WordPress website for the hospital identification market
- Link to the hospital identification product landing pages on the Dasco website
My Role
- Develop a simple informational Website for the hospital market about how printing labels on demand saves time, money, and reduces errors which improves patient safety
- Design a Dasco Medical logo that aligns with the Dasco brand
Deliverables
- Graphic design, Web development, logo design, and copywriting using SEO principles
Software: Adobe Photoshop and Dreamweaver and WordPress.
Grove Christian Center
Website home page
Grove Christian Center Website
Objective
- Design a website for Grove Christian Center that aligns with the existing brand and around the core values: reaching, relational, and relevant
My Role
- Proposed a WordPress cloud-based website and a Dreamweaver self-hosted website
Design Process
- Worked with leadership to understand project objectives and target audience
- Produced and presented several design concepts
- Proposed the pros and cons between a WordPress cloud-based website and a Dreamweaver self-hosted website
- Leadership chose the Dreamweaver self-hosted website
- Designed the home page to fit within the screen without scrolling
- Integrates online communication tools: online calendar, pastor’s blog, weekly e-mails, sermon podcasts, and social media
Deliverables
- Concept, graphic design, web development, and content creation using SEO principles
- Maintained the content by populating the weekly e-newsletter content throughout the Website and keeping the home page fresh
Software: Adobe Dreamweaver and Photoshop.
Oasis World Ministries
Website home page
Oasis World Ministries Website
Objective
- Maintain the website content to highlight how this international nonprofit meets tangible needs of third-world countries by bringing fresh-water wells to villages, building churches, holding Gospel festivals, supporting indigenous missionaries, and leading pastor’s schools
My Role
- Maintain the content creation for a self hosted Dreamweaver website
Deliverables
- Maintained the content creation of this 250-page website
- Maintained WordPress blog, weekly e-mails, videos, photo galleries, social media
Software: Adobe Photoshop and Dreamweaver.
Fresh Water Now
Website home page.
Fresh Water Now Website
Objective
- Develop an awareness building Website for an international nonprofit that drills fresh-water wells in third-world countries
My Role
- Collaborated with a Graphic Designer who produced the look of the website
- Produced the copywriting
- Presented the concept to the President
- Upon approval, developed the website using Dreamweaver
Deliverables
- Copywriting and development of this self-hosted Website
Software: Adobe Photoshop and Dreamweaver.
GoldenRule Child Care Center
Website home page
GoldenRule Child Care Center Website
Objective
- Design a brand that reflects this nonprofit child care center’s multicultural, creative, and fun environment
- Produce a simple, informational Website and promotional brochure that reflects the brand
Design Process
- Designed a brand that reflects this nonprofit child care center’s multicultural, creative, and fun environment
- Presented the design to leadership
- Upon approval, designed and produced a website and brochure that align with the brand
Deliverables
- Concept, graphic design, web development, content creation, and brochure design to print specifications
Software: Adobe Photoshop, Dreamweaver, and InDesign.
First Lutheran Church of Crystal
Website home page
First Lutheran Church of Crystal Website
Objective
- Design and produce a Website with a home page that has many entry points to the events and ministries of the church
- Design a logo
My Role
- Design and produce a website using Dreamweaver
- Design a logo
Design Process
- Worked with leadership to understand project objectives and target audience
- Produced and presented several design concepts
- Presented the final modified Website design to leadership
- Designed the home page to fit within the screen without scrolling
Deliverables
- Concept, graphic design, web development, copywriting, and content creation of the 100-page website
- Maintain the website content by populating monthly newsletter content throughout the site and keep the home page fresh
Software: Adobe Dreamweaver and Photoshop.
Grace Lutheran Church
Website home page
Grace Lutheran Church Website
Objective
- Design and produce a website with a home page that has many entry points to the events and ministries of the church
- Highlight the core values: Welcome, Encourage, and Equip
My Role
- Design and produce a website using Dreamweaver and maintain the content
Design Process
- Worked with leadership to understand project objectives and target audience
- Produced and presented several design concepts
- Presented the final modified website design to leadership
- Designed the home page to fit within the screen without scrolling
- Clip art was intentionally used to connect with the print media attendees saw in the weekly bulletins and monthly publications that were printed on a two-color duplicator
Deliverables
- Concept, graphic design, web development, copywriting, and content creation of 150-page website
- Maintain the website content by populating monthly newsletter content throughout the site and keep the home page fresh
Software: Adobe Dreamweaver, Photoshop.
Maple Grove Lutheran Church
Website home page
Maple Grove Lutheran Church Website
Client: Maple Grove Lutheran Church
Objective
- Maintain the content creation for a self-hosted Dreamweaver website
My Role
- Populate website content from the monthly newsletter
Deliverables
- Maintain the website content by populating monthly newsletter content throughout the site and keep the home page fresh
Software: Adobe Dreamweaver and Photoshop.